Digital Or Litho Printing What To Consider

Towards the periodic buyer of printed products, selecting which process is most appropriate for his or her print project isn't always at the top of their agenda and consequently of the, it's not uncommon to here tales of individuals purchasing a small amount of copies of the sales brochure for excessive levels of money. This really is partially as their print supplier most likely is not outfitted with both litho and technology and partially since the buyer does not comprehend the different technologies at hand.

 Hopefully the data below can give a fundamental outline regarding the distinction between the two technologies and also the unique benefits both offer. In a nutshell, in case your supplier has only one technology, look for a supplier for that other or look for a supplier that may provide you with both.



 Lithographic (Litho or Offset printing) is easily the most common type of high-volume commercial printing, because of advantages in quality and efficiency in high-volume jobs. While modern digital presses (Xerox Digital Presses, for instance) are becoming nearer to the priceOradvantage of litho for top-quality work, they haven't yet had the ability to contend with the sheer amount of product which a litho press can establish.

 Among litho printing could be letterheads having a quantity over 2,000. Multi page Pamphlets 16, 32, 48 pages from 1000 copies upwards.

 Digital Printing is usually used for brief print runs, as well as for that personalization of print media. If you're routinely ordering low-quantity stationery, then digital may be the answer because this should help you save money. With digital print, personalising each copy (Variable Data Printing) is simple and price effective as you will find no printing plates used along the way unlike litho. The logos might be a complex mixture of different text and pictures. A good example may well be a postcard advertising a vehicle by having an offer personalised to suit the readers profile.

 Digital printing in bulk only happens when VDP logos is an essential take into account the work, so think catalog shopping catalogues with customer specific offers and special improvements to lure new clients to purchase.

 Otherwise think 1 off copy for that new 100 page book to ensure that in charge can approve it prior to it going towards the Litho Printer for an even bigger print run.

Posted by Abdul Aziz

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